Vega appoints new commercial director for Indonesia

06 Jun 2026

Vega appoints new commercial director for Indonesia

Vega Group has appointed Kasmeriyadi Haudhul Kasir as Commercial Director for Indonesia with main responsibilities to develop, support and manage the group’s distributors and key accounts in the country.

Kasmeriyadi Haudhul Kasir

With over a decade of experience in the animal health and nutrition industry in Indonesia, Mr Kasir brings a blend of technical mastery and commercial acumen, with a proven track record in multi-species market penetration, strategic planning, key account management, and team development.

Mr Kasir graduated from IPB University majoring in Animal Science. Prior joining Vega Group, he has worked in various animal nutrition and health companies in Indonesia with the latest position as Head of Feed Department at Jebsen & Jessen Indonesia.

Vega Group believes his leadership will be instrumental in strengthening the group’s distributor networks and expanding the group’s impact across Indonesia’s poultry, aquaculture, and ruminant sectors.

“Kasmeriyadi embodies our core belief that great results come from focus and consistency. We can’t wait to see him turn his vision into action. Welcome aboard, Kasmeriyadi, we’re excited to build the future of animal nutrition with you,” the group stated.

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